Canyon Creative is a multi-disciplinary design studio based in Kaikoura, New Zealand.
We specialise in branding, graphic design and signwriting.
We take our name from the Kaikoura Canyon, a unique, mysterious and diverse natural environment 1000 metres below sea level.
Our motto is 'depth by design', we like to add a little something to be discovered under the surface of our work.
It all starts with branding.
It’s the first thing your customers identify with in their experience with your business.
A brand is more than just a logo. It’s about positioning your business in the market place so that it speaks the right language to the right audience.
It identifies your core product offerings and communicates these to your audience in the most effective way.
It adds value by building customer loyalty, allowing you to ultimately charge more than your competitors for your product or service.
We believe in creative value adding and approach all our projects with a creative focus.
It’s got to look right.
Graphic design for businesses is about developing an attractive, unique and consistent style guide that you can take ownership of.
Different sectors require a different approach to ensure that the visual communication of their brand is pitched at the right audience.
Good graphic design gets noticed. When applied consistently, it gives your audience confidence that you are professional and builds trust.
We design for different media platforms, predominantly print, signage and web.
We have also been known to dabble in architectue, interior and landscape design.
It’s fair to say that we are multi-disciplinary - the creative process can really be applied to any medium.
Signs are essential tools for advertising.
Signage increases your brand presence by marking your business location and directing people to your product or service.
We started making signs in Kaikoura a few years ago because our local clients were asking for it and noboby else here seemed to be doing it. With a background in industrial design and some signwriting experience this was a relatively easy transition.
We have a sign workshop here in Kaikoura and have suppliers in the bigger centres for anything we can’t manufacture here.
We also provide a sign installation and maintenance service for other national brand management agencies that need work done locally.
We love the print craft.
Business cards, brochures, fliers, postcards, books, garments, banners, annual reports, documents - you name it, we are into it.
We have a broad knowledge of print process and hold onto a strong belief that in a world of temporary web based marketing there is real value in creating tactile printed artefacts for most projects.
Publishing is an area we particularly love working in, we have a great collection of books in the studio.
We also do a lot of screen-printed merchandise for our clients, such as garments and bags.
For now please visit us on Instagram